The Top 7 Conversion Rate Optimization Agencies in South Florida
Here's the problem most South Florida business owners run into: you're spending money on ads, SEO, maybe even influencer campaigns, and the traffic numbers look fine. But the sales? The form fills? The booked calls? They don't match what you're spending to get people through the door.
That gap between traffic and revenue is exactly what conversion rate optimization agencies fix. And if you're operating in Miami, Fort Lauderdale, Boca Raton, or anywhere between Palm Beach and Homestead, the local options range from solo consultants to full service firms with 50-person teams. Sorting through them is its own project.
We spent several weeks comparing agencies across South Florida that specifically offer CRO services, meaning A/B testing, landing page optimization, UX audits, funnel analysis, and conversion-focused redesigns. Some are CRO specialists. Others are full service digital marketing firms where conversion optimization is a core offering, not an afterthought.
This is the list we came up with. If you're ready to hire a CRO agency or just want to understand what's out there before requesting a quote, these seven are worth your time.
In This Article
- Anderson Collaborative (Miami)
- eMac Media (North Miami Beach / Lauderhill)
- Evestar (Fort Lauderdale)
- Olive 8 Group (West Palm Beach)
- Elettro Digital Marketing (Fort Lauderdale)
- The Genie Lab (Miami)
- Anderson Collaborative isn't the only Miami-area option — Gen Zen (Fort Lauderdale)
- How to Choose the Right CRO Agency
- Frequently Asked Questions
What We Looked For
Before the rankings, a quick word on criteria. We evaluated each agency on whether they actually do conversion work (not just claim it on a services page), whether they're based in or serve South Florida clients directly, evidence of real results like case studies or client reviews, and whether their approach is data driven rather than pure guesswork.
We also leaned toward agencies where CRO is either their primary service or a well developed department, not something they bolt on to sell bigger retainers.
Anderson Collaborative
andersoncollaborative.comAnderson Collaborative is a Miami-based agency that's been doing conversion rate optimization as one of its core services alongside paid media, content, and market research. What stands out about them is the range: they've worked with over 550 clients across more than 100 industries, and they publish actual case studies showing things like 12 to 18% ROI improvements and measurable lifts in lead volume.
Their CRO process starts with research. They pull behavioral data, run competitive analysis, and build a strategy before they touch your landing pages. If you want an agency that treats optimization like an analytical discipline and not a redesign exercise, they're a solid pick. Their team includes subject matter specialists rather than generalists, which matters when your industry has specific compliance or audience nuances.
eMac Media
emacmedia.coeMac Media has been operating since 2014, and they've grown into one of those full service digital firms where the pieces actually connect. Their SEO work feeds into their content strategy, which feeds into their conversion optimization, which feeds into their reporting. That's not how most agencies operate in practice, even when they promise it on their website.
On the CRO side specifically, they handle A/B testing, revenue attribution, and conversion-focused website development across WordPress, Shopify, and custom platforms. They're based in the North Miami Beach and Lauderhill area, and they work with clients across 200+ industries, which gives them a broad data set for understanding what actually converts across different verticals. Their DRIVE framework ties every optimization decision back to pipeline and revenue, not vanity metrics. If your frustration is that your current agency sends you traffic reports but can't explain why sales are flat, eMac Media is worth a conversation.
Evestar
evestar.comEvestar came out of the ecommerce world and it shows. Founded by Lolita Petrossov, who previously co-founded JetSmarter (acquired by Vista Global), the agency focuses on DTC and Shopify brands that need to turn ad spend into profit, not just revenue. They've scaled over 100 DTC brands and landed on the Inc. 5000 list.
Their CRO work is specifically tailored to ecommerce: checkout flow optimization, product page testing, email and SMS integration with on-site behavior, and creative testing through their proprietary EVY AI platform. If you run a Shopify or Shopify Plus store and your conversion rate sits below 2%, Evestar's team is built to fix exactly that. They also acquired Paspartoo, a Shopify CRO specialist, in 2024, which deepened their optimization bench. Headquartered on Las Olas in Fort Lauderdale.
Olive 8 Group
olive8group.comOlive 8 Group is a different animal in this space. Founded by Bruna Priolli, a former Amazon FTE with 12 years of experience building enterprise analytics capabilities, the agency brings a level of data rigor that most small to mid-size CRO firms simply don't have. She completed 200+ validated experiments as an Amazon Weblab Bar Raiser, which is the internal standard for statistical testing at Amazon. That background translates directly into how Olive 8 approaches conversion optimization for their clients.
Their Olive8 Growth System is a CRO framework built for international entrepreneurs, e-commerce brands, and manufacturers. The model is performance based, meaning you pay for closed deals rather than monthly retainers, which removes a lot of the risk for business owners who've been burned by agencies that charge regardless of results. Based in West Palm Beach, they handle the full funnel: website enhancements, ad strategy, content, and analytics. If you have traffic but your site isn't converting, and you want someone who thinks in experiments rather than opinions, Olive 8 is the right call.
Elettro Digital Marketing
elettro.comElettro is a Fort Lauderdale and Miami based agency that has positioned CRO as a standalone service rather than burying it inside a broader package. Their approach is heavily focused on A/B split testing, and they run multiple versions of landing pages, headlines, and offer structures to figure out what performs before scaling ad spend behind it.
They also create custom reporting dashboards for each client, which is a small thing that makes a real difference when you're trying to understand whether the optimization work is actually moving numbers. The agency works across social media marketing, PPC, and SEO as well, but their CRO offering has its own dedicated workflow. Pricing is custom, and they promote it as affordable relative to other South Florida agencies. Good option for small businesses that want CRO without committing to a $10K+ monthly retainer.
The Genie Lab
thegenielab.comThe Genie Lab is a Miami-based firm that focuses on CRO for both ecommerce and lead generation websites. Their pitch is straightforward: they help Miami businesses increase revenue without increasing ad spend, which is exactly the value proposition of good CRO work. Most clients see measurable improvements within 4 to 8 weeks, according to their own FAQ.
They optimize Shopify stores, service-based websites, and B2B funnels. One thing that differentiates them is their emphasis on reducing cost per lead and cost per acquisition through conversion improvements rather than just looking at raw conversion percentages. If you're spending $50 per lead and a CRO engagement drops that to $32, the math speaks for itself. They're a strong fit for Miami-area businesses that already have traffic but can't justify increasing their ad budget until the current spend converts better.
Gen Zen
Listed on Clutch.co — Fort LauderdaleGen Zen is a boutique agency out of Fort Lauderdale that provides SEO, internet marketing, and conversion rate optimization services. They're small, which in CRO can actually be an advantage: you get direct access to the people doing the work rather than getting filtered through account managers who don't understand testing methodology.
Their CRO offering includes website audits, UX consulting, and testing programs. They've built a reputation on Clutch for personalized service and strategic thinking. If you're a local business that wants a more hands-on, relationship-driven experience rather than the scaled agency model, Gen Zen is worth exploring. They're not going to be the right fit for large ecommerce brands doing $10M+ in revenue, but for small to midsize South Florida companies, the boutique approach has clear advantages.
How to Choose the Right CRO Agency for Your Business
Picking an agency from a list like this is really just the start. The right choice depends on your specific situation, and there are a few questions worth asking before you sign anything.
Match the agency to your business model
An ecommerce brand selling DTC products on Shopify has completely different CRO needs than a law firm trying to get more consultation requests. Agencies like Evestar and Olive 8 Group are built for product-based businesses. Anderson Collaborative and eMac Media handle a wider range of industries including B2B and lead generation. Make sure the agency has experience with businesses that look like yours.
Ask about their testing methodology
Any agency can redesign a landing page and call it "optimization." What separates a real CRO agency from a web design shop with extra services is statistical rigor. Ask how they determine sample sizes, how long they run tests before declaring a winner, and whether they use Bayesian or frequentist methods. If they can't answer those questions clearly, that tells you something. The CXL A/B testing guide is a good reference if you want to educate yourself before those conversations.
Understand the pricing model
CRO agency pricing in South Florida follows a few models: monthly retainers (most common, usually $3,000 to $12,000/month), project based fees for one-time audits or redesigns, and performance based models like what Olive 8 Group offers. There's no universally better model. Retainers work well for ongoing optimization programs. Performance-based works if you have clear conversion events and enough traffic to measure them. Investopedia's overview of conversion rates provides useful context on what benchmarks to expect.
Look for transparency in reporting
You should be able to see exactly what tests were run, what the results were, and what the agency recommends next. Monthly calls and dashboards are standard. If an agency pushes back on sharing raw data or test results, walk away. Google Analytics 4 is the baseline tool here, and your CRO agency should be proficient with it.
Ready to Get a CRO Audit?
Most of the agencies on this list offer a free initial consultation or website audit. Before committing to a retainer, take advantage of at least two or three of these to compare their approaches and see who actually understands your business.
What Does a CRO Agency Actually Do?
If you've found this page by searching for conversion rate optimization services or CRO consultant near me, it might help to clarify what you're actually buying when you hire one of these firms.
A CRO agency's job is to figure out why visitors to your website aren't taking the action you want them to take, whether that's buying a product, filling out a contact form, calling your office, or signing up for a trial. They do this through a mix of quantitative analysis (looking at where users drop off in your funnel using tools like Google Analytics and heatmapping software) and qualitative research (user surveys, session recordings, usability testing).
From there, they develop hypotheses about what might improve conversions, and they test those hypotheses using A/B or multivariate tests. The good agencies run these tests with enough traffic and time to reach statistical significance before making permanent changes. The bad ones redesign your site based on what they think looks better and hope for the best.
Common CRO deliverables include: conversion audits, which are diagnostic reports identifying your biggest leak points; A/B testing programs, where the agency runs and manages ongoing experiments; landing page optimization, improving specific pages tied to ad campaigns or organic traffic; funnel analysis, mapping the full path from first visit to purchase or lead submission; and UX improvements, reducing friction in forms, navigation, mobile experience, and checkout flows.
Why South Florida Specifically?
You don't technically need a local CRO agency. The work is done remotely for the most part. But there are practical reasons to work with someone in your market. South Florida has distinct consumer demographics, seasonal patterns (snowbird season is a real thing for local businesses), and competitive dynamics that an agency in Utah or New York might not instinctively account for.
For businesses that serve a local customer base, like medical practices in Coral Gables, restaurants in Miami Gardens, or contractors in Broward County, having an agency that understands the South Florida market isn't a nice to have. It affects the quality of the work. Local CRO agencies also tend to have relationships with complementary service providers in the area, like web developers, videographers, and PR firms, which can be useful as your marketing operation matures.
The South Florida digital marketing scene has grown considerably over the past five years, partly driven by the influx of tech companies and startups relocating to the Miami metro area. That growth has brought a wave of marketing talent and new agencies into the region, making the local options significantly better than they were even in 2022.
Frequently Asked Questions
How much does it cost to hire a CRO agency in South Florida?
Monthly retainers typically range from $2,500 to $15,000 depending on the scope of work, your traffic volume, and the size of your website. One-time CRO audits might cost between $1,500 and $5,000. Some agencies like Olive 8 Group use performance based pricing where you pay based on results rather than a flat monthly fee.
How long does it take to see results from CRO?
Most agencies will tell you 4 to 12 weeks for initial measurable improvements. That timeline depends heavily on how much traffic your site gets, since you need enough visitors to reach statistical significance on A/B tests. Low-traffic sites will take longer. High-traffic ecommerce stores can sometimes see results within the first month.
Can a CRO agency work with my existing marketing team?
Yes, and the best ones prefer it. CRO doesn't replace your SEO, paid media, or content marketing. It makes all of those channels more effective by converting a higher percentage of the traffic they generate. Agencies like eMac Media and Anderson Collaborative are structured to work as an extension of your internal team rather than as a replacement.
What's a good conversion rate to aim for?
This depends entirely on your industry and conversion event. For ecommerce, 2 to 3% is average, and above 4% is strong. For lead generation sites, 5 to 10% is typical. The more useful metric is lift, meaning how much your conversion rate improves relative to where you started. A CRO agency that takes you from 1.5% to 2.5% has increased your revenue potential by 67% without changing your ad spend at all.
What tools do CRO agencies use?
The common stack includes Google Analytics 4 for behavioral data, Hotjar or Microsoft Clarity for heatmaps and session recordings, Optimizely or VWO for running A/B tests, and Google Tag Manager for tracking implementation. Some agencies have proprietary tools as well.
Final Thoughts
If you're spending money to drive traffic to a website that doesn't convert, you're essentially paying for visitors who leave without doing anything. Every agency on this list approaches that problem differently, whether it's eMac Media's integrated digital strategy, Olive 8's data-science-meets-marketing framework, Evestar's ecommerce specialization, or the more boutique, hands-on approach you'll get from Gen Zen.
The best move is to reach out to two or three of these agencies, describe your situation, and compare what they propose. Most offer free consultations, so you can evaluate their thinking without financial risk. Pay attention to who asks smart questions about your business versus who jumps straight to a pitch deck.
For more local business resources, check out our guides on business in the Miami Gardens area and South Florida real estate trends.